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September 2019 Update

Hi everyone,

Hope you all had a nice Labor Day weekend. :) We’re excited to announce that we’ve finally made scoops an optional item on the website, yay! :D Now when you add a product to your cart, a free scoop will be added to the cart along with it – and you can remove this scoop before checkout if you’d like to opt out. For subscriptions, the same happens but the scoops only come with the initial shipment – send us an email if you want to get scoops in an upcoming renewal. ;)

At the moment, we still have a bunch of product on our warehouse shelves that already has a scoop sealed inside the bag, so it may take a while before you actually receive a bag without a scoop. And don’t worry – scoops added as a separate item in the cart will be automatically omitted if there’s one in the bag already. But rest assured that no new scoops will be added to any new product we produce, going forward! :) Yep, just singlehandedly saving the planet over here. ;p

Also, note that we reduce waste by reusing filler material for all our shipping boxes – the crumpled labels, catalog pages, bubble wrap, and packing peanuts are all reused material that would otherwise get thrown away. We’re definitely not buying any packing peanuts – that would be gross! :p I mean, I’m allergic to peanuts. Seriously.

In other news, we’ve heard from many of you that you really love the new strawberry flavor – thank you! :D We’ve since calculated that the freeze-dried strawberry powder we’re using is so expensive that we’re actually losing money on Milk Fuel Strawberry, so we definitely can’t keep offering it at our usual price. What we’re thinking of doing is introducing the idea of a premium flavor that costs more than our usual low, low prices (buy now!) so we can afford do things like real strawberry – or even coffee or matcha. But (of course) we want to see what you think! So here’s a quick survey for you to give us your opinion on strawberry and other premium flavors.

While we’re at it, here’s another quick survey for you Keto Fuel customers (didn’t want you to feel left out!) about the sodium content in Keto Fuel. It’s been at 150% DV for a while now, given the increased sodium requirements of ketosis, but should we tone that down a bit? Or add even more? Let us know what you think! ;D

So, if you have 30 seconds to help determine the future of this company that you love so much, please do us a favor and fill out a survey or two! (for the keto crew)

Thank you! :D

Alex Cho Snyder (axcho)

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